CASE STUDY

LG Electronics

LG showcases smarter ways to work through technology at its new Parramatta HQ with Concept AV

Read the Case Study

What does a connected workplace look like when it needs to support far more than meetings?

LG’s new Parramatta head office brought together meeting rooms, executive spaces, a boardroom, a showroom and dedicated training environments across two floors.

Concept AV helped connect these different spaces through technology designed around collaboration, flexibility and the way LG’s people, customers and partners use the workplace.

This case study explores how one environment can support everything from everyday meetings to training, product demonstrations and larger company events.

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Explore How Concept AV Helped Create a Workplace Built for Connection

Different Spaces, Different Requirements

From small focus rooms and executive offices through to larger conferencing and training environments, the workplace needed technology tailored to how each space would actually be used.

Connecting Teams Across Locations

As a global organisation, LG needed collaboration technology that could help its teams communicate, share information and work together across different geographic locations.

Flexibility Beyond Native Conferencing

Cisco Webex formed the foundation of LG’s conferencing environment, while BYOD capabilities gave users additional flexibility in how they connected and collaborated across meeting spaces.

A Showroom Built Around the Brand

The new headquarters provided LG with a dedicated showroom where customers and partners could experience products from across its portfolio, with integrated digital signage throughout the space.

Spaces That Adapt to the Audience

LG’s main training room and adjoining town hall can operate independently or combine into a larger environment, giving the team the flexibility to move between smaller training sessions and larger office functions.

Technology Designed Around the Environment

The project required more than simply installing equipment. From coordinating supplied displays and existing technology to working around exposed ceilings and other building services, careful planning and problem-solving were essential throughout the delivery.

Ready to talk through what is possible?

Whether you are planning a new workplace, rethinking existing collaboration spaces or exploring how technology could support more flexible ways of working, Concept AV can help you move forward with clarity and confidence.

Our team will take the time to understand how your spaces need to work, answer your questions and help you identify the right next step.

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